Plastic Waste Management Campaign: All you need to know

Plastic Waste Management Campaign: All you need to know

Plastic campaign: Plastic waste management campaign will be launched in India today by the Department for Promotion of Industry & Internal Trade (DPIIT). The campaign is a part of PM Modi’s call to action for plastic waste management in India. It will be launched under the Swachhta Hi Sewa 2019, which is beginning from September 11.

Swachhta Hi Sewa 2019 theme: ‘Plastic Waste Management’

The DPIIT is playing a critical two-fold role for the success of the Swachhta hi Sewa campaign as mandated by Department of Drinking Water and Sanitation, Ministry of Jal Shakti.

Plastic waste management campaign: Objectives

1. DPIIT will collect plastic waste through nationwide shramdaan on October 2, 2019.

2. DPIIT will ensure recycling of all plastic waste collected on October 2, 2019 in cement kilns by Diwali 2019.

Plastic waste management campaign: Action Points

DPIIT has requested all the state governments and Union Territories to mobilise the industrial parks in their areas to collect plastic waste from all Industrial Estates, parks, corridors, nodes and Industrial Areas under the Swachhta hi Sewa 2019 campaign.

The DPIIT has also requested the state governments and UTs to sensitize Industrial Parks by focusing on plastic waste management on a sustained and continuous basis.

The state governments and Union Territories will be setting up nodal teams to monitor the progress of the campaign. The Swachhta hi Sewa 2019 campaign will begin from September 11, 2019.


PM Modi, while launching the National Animal Disease Control Programme for eradicating foot and mouth diseases among the livestock in UP on September 11, 2019, urged people to stop the use of single-use plastic for the sake of the environment.

The Prime Minister said that people need to change their habits to protect the environment. PM Modi said that we all need to make efforts to rid our homes, offices and workplaces of single-use plastic by October 2, 2019.

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